ABOUT US
A Creative Ecosystem Built on Truth, Not Performance.
House of 88™ is the motherbrand for an integrated creative ecosystem uniting strategy, space, design, and education under one architecture.
It exists for founders, creators, leaders, and companies who want to build with intention rather than imitation.
For those who value depth and design. For those who understand that alignment isn’t aesthetic — it’s structural.
House of 88 is where clarity becomes form.
WHY WE EXIST
House of 88 was born from lived experience — not just expertise.
After building category-defining brands and navigating profound personal transformation, founder Jen Leone saw a pattern most business conversations avoid: success built without internal coherence eventually collapses.
Brands carry the emotional and energetic imprint of the people who build them. And no amount of strategy can outpace misalignment.
House of 88 exists to close that gap — between vision and embodiment, between growth and truth, between what’s visible and what’s real.
This isn’t branding as image. It’s branding as integration.
Meet the architect of House of 88:
House of 88 was founded by Jen Leone — a multi-venture founder, creative director, and strategist whose work is shaped by both real-world business building and deep personal integration.
Known for creating emotionally resonant brands that create the curve, Jen brings a rare combination of strategic precision and lived human depth to her work. Her approach guides clients to create from clarity rather than compensation, and from inner authority rather than performance.
House of 88 is not a personal brand. But it is a personal philosophy — brought into form.
WHO WE SERVE
We serve founders, creators, leaders, and companies who are done performing for the market and are ready to build with clarity, intention, and alignment.
People who know something deeper is required.
People who value coherence over noise.
People who want their brand, content, and spaces to reflect who they actually are — not who they think they’re supposed to be.
Whether you’re refining your message, designing a content space, shaping an environment, or learning through our educational offerings, House of 88 meets you at the door you’re ready to walk through.
The House of 88 Ecosystem
House of 88 operates as a unified system — each offering distinct, yet interconnected. True alignment doesn’t live in silos.
Creative Consulting
Energetic brand and business alignment consulting rooted in clarity, coherence, and inner authority. This work helps founders and organizations build from a place that can actually sustain what they’re creating.
Content Creation Rooms
Editorially designed, intentionally calibrated spaces for podcasting, storytelling, and content creation. These are not just studios, they are environments that support focused, resonant expression.
Environments
Design and build services for creators and brands who want their physical spaces to embody their voice, values, and vision. Spaces that don’t just look good, they feel aligned.
Education
Evergreen digital products and teachings designed to deepen clarity, strengthen sovereignty, and support self-led transformation.
Each arm of House of 88 is designed to work together — because alignment is an ecosystem, not a single decision.
The Invitation
House of 88 isn’t for everyone.
It’s for those ready to build with intention, integrity, and coherence.
If you’re here, you likely already know:
Something truer is asking to be built.
We’re here for that.